Emile Coue was a famous French psychologist who is best known for his work on self-suggestion and autosuggestion. His techniques are still used today and have been shown to be effective in helping people to achieve their goals. Coue’s life was full of interesting experiences, and he had a lot to say about the psychology of human behavior. If you’re interested in learning more about this fascinating figure, then keep reading!
In the early 1900s, a French psychologist and pharmacist named Emile Coue had a new idea about how to treat people with emotional problems. He believed that if he could convince them they were going to recover, it would speed up their recovery process. After practicing this on patients for years in France, Dr. Coue came to America where he continued his practice until 1925 when he retired from medicine altogether.
In 1922, Dr. Coue wrote his famous book “Self-Mastery Through Conscious Autosuggestion” which helped many people learn hypnotism techniques of self-hypnosis and self-confidence building exercises so they could live more satisfying lives while dealing with their own mental health issues as well as those of others around them.
Coue developed this technique after studying hypnosis and psychoanalysis. He believed that the mind has a great deal of power to influence the body, and that repeating positive statements can help to change one’s attitude and behavior. His technique is still used today as a form of self-help, and has been credited with helping many people achieve their goals.
Emile Coue is a French psychologist and a Pharmacist who has deeply influenced future generations especially in the field of psychology and has made important contributions to the development of positive thinking system.
What is Coue Method ?
Coue’s method employs autosuggestion as a field for developing such capabilities as for improving would would be classified as our “general state of well being” and rather than just focusing on specific diseases or medical conditions that we may want to stop from progressing getting better. The power of suggestion allows us to change many other little things about ourselves.
What is Emile Coue’s Influence On Psychology?
Emile Coue developed a system of self-hypnotism, called then “rational” or “artificial”. He wrote a book on Sleep and then, 1 year later, an extended version on Self Mastery through Conscious Autosuggestion. Coue died within the last few decades after he stirred up opinion with these two books published 100 years ago.
26 February 1857 Born in France. He died in 1926.
He was born in the Brittany region of France as the son of a French railroad worker. Emile, a successful student, wanted to study Chemistry but studied pharmacy because of financial difficulties. He graduated in 1876 with a bachelor’s degree in pharmacology.
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He discovered the importance of the placebo effect during his time as a pharmacist. (Noone knew him at that time) He praised the efficiency of each drug and secured a small positive note for each given medication leaving his customers safe.

Emile Coue and His Books
In 1913, Coué and his wife founded the Applied Psychology Association Lorraine. His book Self-Mastery Through The Conscious Autosuggestion was published in England (1920) and in the United States (1922).
In the following years, its reputation began to spread all over the world, especially in America. He tried to treat more than 40,000 people in his clinic.

Emile Coue developed the Coue method, which we discussed in detail. Nowadays, it is often known as the “self-suggestion” method.
Source:
- How to Practise Suggestion and Autosuggestion
- A book about the life of Emile Coué by Charles Baudouin
- My Method: Including American Impressions
- Self-Mastery Through Conscious Autosuggestion (1922)
Last Updated on December 11, 2022 by Lucas Berg
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